HEISGIRL: Fodder From a Female Football Fan

Living every week like it's Shark Week.

Thursday, November 09, 2006

A lesson in public relations

Courtesy of the Bear and FattyDave is another spamtastic article on COLT MCCOY, who's name I've decided to write in all-caps from here on out.

As a public relations specialist (that's right...I SPECIALIZE), Mack is handling the Heisman talk just right. The more he talks about it not being right for Colt since he's only a freshman, the more the media is like "but wait! he should be considered!" They're talking themselves into it and it's brillant.

I applaud you Mack Brown.

Clap. Clap. Clap.

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